want to know how to write a successful marketing plan?
Discover the formula for a successful marketing plan including a suggested layout in our free downloadable easy-to-follow guide.
Written by experts who devise marketing strategies for star brands, this handy guide offers a tried and tested approach to strategic planning so your time and budget is well spent.
Does your marketing plan feel outdated? Is your current approach holding your business back? Perhaps you’re starting from scratch and you don’t know what it should contain.
A chapter by chapter guide to creating a full marketing plan for marketeers
As a full-service marketing agency we know what turns a mediocre plan into a brilliant programme that will draw your target audience along the path from awareness to conversion and brand loyalty. We’ll share our insights into the planning process and suggest key questions to ask yourself along the way.
The content is suitable for marketeers and business managers across all industries as well as start-up companies establishing a marketing plan for the first time.
Whether you’re a seasoned professional or a start-up looking for inspiration, we’ve put together the essential steps to creating a marketing plan that really works and is used by successful businesses today to drive growth.
You’ll learn how to:
- Write an objective overview of your business
- Structure your marketing plan
- Set measurable marketing objectives
- Identify and profile your potential customer base
- Define your products and services in comparison to competitors
- Choose channels and tactics that will win customers