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Five top tips for an accessible marketing plan

Accessible marketing – you might’ve heard of it, but what does it actually mean? Well, accessible marketing is an essential part of your brand communication. It ensures that any brand promoting a product or service is ensuring it is available to as many people as possible, by removing any barriers which might prevent that access.
Harriet Swetman
HR Manager

More blogs...

AI marketing should be embraced, but creative agencies are not being replaced

AI marketing is evolving, and the professionals are getting nervous. Lauren at PMW delves into how it is affecting businesses and why creative agencies won't...
Lauren Hogg
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How the death of third-party cookies will affect social media advertising

For years, cookies have been the backbone for tracking your website visitors from across the internet. As search engine users demand higher levels of privacy...
Emily Davison
Digital Content Executive

Understanding local SEO: 7 tips for local search domination

Boost your online presence & attract customers with our local SEO strategies. Learn about benefits, tips and secrets to improve visibility in search results. Let...
Isabelle Lewis
Digital Marketing Executive

How Elon Musk killed Twitter for advertisers — three mistakes he made

It has been just over 36 hours since Meta's Threads launched, and, reportedly, 50 million people have already signed up. It's still early days, but...
Rich Newman
Brand and Social Media Strategist

Boost your brand with a game-changing customer experience strategy

CX strategy essentials. Discover insider secrets and top tips to create a transformative customer experience strategy and realise your brand’s full potential....
Rich Newman
Brand and Social Media Strategist

Unlocking your business potential: 5 signs you should start advertising on Google

In the digital age, having an online presence is more important than ever. But don't fret, Google advertising is here to save the day! Did...
Lois Edginton
Google Ads Executive

Cracking the code to viral marketing success

Viral marketing has long been a hot topic, and who doesn’t want to be the creator of the next viral sensation? ...
Ben Luff
Senior Social Media Manager

PMW reveals its Google Partner Accredited Ads Account Benchmarks

Learn the secret to digital advertising success with Google Partner Accredited Ads account benchmarks. At PMW, our Digital Director and Google Partner Strategist, Tom, shares...
Tom Marchant
Digital Director

Is PR still relevant?

Ever thought about where public perceptions about PR come from? For many people, it’s 1990s/early 2000s pop culture – where PR is shown to be...
Harriette Bond
PR & Content Director

How to get journalists to notice you

Looking to get media coverage for your brand? Then you’ll need to get yourself noticed by journalists. Due largely to publications cutting resources on their...
Gemma Lewis
PR & Content Director

Is organic social media marketing dead?

The number of users viewing organic social media content – the posts that are shared for free to a feed – has dramatically plummeted in...
Ben Luff
Senior Social Media Manager

How to avoid your social media being as dull as dishwater

With 71% of consumers more likely to recommend a brand to others if they’ve had a positive social media interaction, utilising social media effectively can...
Ben Luff
Senior Social Media Manager