Are you an experienced SEO leader with a strong strategic mindset and a passion for driving measurable commercial growth?
Looking for a role where you can shape direction, influence wider digital strategy and lead a high-performing team within an ambitious agency?
PMW is looking for a Senior SEO Manager to join our collaborative and forward-thinking digital team. In this role, you’ll take ownership of our SEO offering at a strategic level — leading client direction, supporting business growth and developing our people, processes and performance.
You’ll play a key role not only in delivering exceptional results for clients, but also in shaping the future of our digital services including the role of AI within our operational framework. Working closely with the Digital Director and wider channel leads, you’ll ensure SEO is fully integrated across web, paid media and content strategies.
This is an exciting opportunity to step into a senior leadership role within a growing agency, where your expertise, ideas and commercial thinking will directly influence success.
Key Responsibilities
- Lead the development and delivery of advanced SEO strategies, campaigns and activities aligned to client business objectives and commercial growth
- Oversee a portfolio of high-value client accounts, acting as a senior strategic advisor
- Define long-term organic growth roadmaps, ensuring alignment with wider digital marketing and commercial goals
- Drive performance through data-led decision making, identifying opportunities for growth and efficiency
- Conduct and oversee in-depth technical audits, competitor benchmarking and digital landscape analysis including improving LLM visibility in search
- Collaborate with Ads, Web, PR and Studio teams to deliver integrated digital campaigns
- Support website launches, migrations and development projects from a strategic SEO perspective
- Ensure best practice across all SEO outputs, evolving internal processes and standards
- Lead regular performance reviews, presenting insights and strategic recommendations to senior stakeholders
- Identify opportunities to grow existing accounts and contribute to revenue generation
- Undertake keyword research, optimisations, on-page content and backlink analysis
Leadership & Team Development
- Lead, mentor and develop SEO Executives and Senior Executives, supporting their progression and skill development
- Foster a collaborative, high-performing team culture across search and wider digital teams
- Provide guidance on complex technical and strategic challenges
- Support resource planning, workflow management and team efficiency
- Champion continuous learning, innovation and adoption of emerging SEO technologies
Commercial & New Business
- Play a key role in new business activity, including analysis, forecasting, pricing and proposal development
- Lead or support client pitches, confidently presenting SEO strategy and commercial value
- Ensure all SEO activity aligns with departmental objectives and agency growth targets
- Identify new service opportunities and contribute to the evolution of the agency’s digital offering
What We’re Looking For
Essential Criteria
- Significant experience in SEO, ideally within an agency environment
- Proven ability to lead SEO strategy across multiple clients and sectors
- Strong commercial awareness with the ability to align SEO with business outcomes
- Advanced knowledge of technical SEO, site architecture, UX and digital performance optimisation
- Experience working across integrated digital channels, including paid media and web development
- Confident analysing complex data and translating it into actionable insights and strategy
- Strong leadership and mentoring experience
- Excellent communication skills, with confidence presenting to senior stakeholders
Desirable Experience
- Experience contributing to wider digital or agency strategy
- Knowledge of Google Ads planning and performance integration
- Experience supporting business development and pitching
- Familiarity with CMS platforms such as WordPress and tools including SEMrush, Screaming Frog and Google Search Console
About PMW
At PMW, we combine data and creativity to deliver real results for our clients. Our work spans website development, graphic design, PR, advertising campaigns and digital marketing for organisations ranging from major financial institutions and event venues to schools, charities and tech innovators.
We’re a supportive, collaborative team that takes pride in our work and enjoys what we do. As a growing agency with big ambitions, we offer genuine opportunities for leadership, progression and impact.
Equality, Diversity & Inclusion
PMW is committed to building a workplace that embraces equality, diversity and inclusion. We welcome applications from people of all backgrounds and are committed to a fair and inclusive recruitment process.
As a Disability Confident employer, we offer a Guaranteed Interview Scheme for candidates with long-term health conditions or disabilities. A proportionate number of applicants who meet the essential criteria will be offered an interview. Please indicate in your application if you wish to apply under this scheme.
You do not need to share details of your condition to opt in. If you require support or adjustments during the recruitment process, the contact listed in the advert will be able to help.
Terms & Benefits
- Salary: c. £45,000 depending on experience
- Hours: Monday – Friday, 9am – 5.30pm (37.5 hours per week, some flexibility)
- Hybrid working: 3 days office-based per week (full-time in-office during onboarding)
- Location: Billingshurst office with free parking
- Holiday: 25 days annual leave (increasing with service) + your birthday off + Bank Holidays
- Benefits: Optional gym membership, wellbeing contribution, flu jab, social events and more
How to Apply
Think this could be your next role?
Please send your CV to [email protected]
STRICTLY NO AGENCIES
