What I do
Brand Director
What I like about my role
I love giving businesses a sense of order. Brand strategy is simply about asking a lot of questions that might sometimes be considered stupid, often starting with the word “why”. After a lot of thinking, it all falls into place and everything suddenly becomes clear. When I present my work to a client, I know it’s going to land well because it’s basically their own words, but in a slightly different order.
Outside work
When I’m not thinking, you’ll probably find me moving heavy metal at the gym or running a disappointing 10k for my 10 followers on Strava.
