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PMW celebrates Education Resource Awards win

We were recognised in the Marketing Campaign of the Year category for the Ambition Unlimited initiative we created for a school in the Midlands. The campaign encouraged students to aim higher than they thought possible and helped the school increase its intake by 40%.

It also changed the perception the local community had of the school and Ambition Unlimited’s positive impact was mentioned by Ofsted in its recent report.

Peter Sutton, PMW’s MD, commented, “We pride ourselves on creating campaigns for our clients that are specifically tailored to their requirements and we’re all thrilled the hard work our team put in to making the Ambition Unlimited campaign a success has been recognised. It had tremendous results for the school and really highlighted what creative marketing can achieve.”

The prestigious Education Resource Awards recognise and celebrate the outstanding contributions suppliers and teaching professionals make to the education sector throughout the UK.

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Sally Burfoot
Senior PR Manager

Article by:

Sally Burfoot -
Senior PR Manager

A highly knowledgeable PR expert with more than 25 years’ experience working in the media industry. Sally initially trained as a journalist and cut her teeth on both regional and national news desks before moving across to PR.

Over the years, she’s created numerous successful campaigns for clients including a global aviation company, the British Heart Foundation, builders merchants, and shopping centres up and down the country.

Outside of work, you’ll find Sally either strolling along a beach or jumping up and down at a music gig.