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Piling on the pounds at the PMW bake-off in aid of the Stroke Association

This month, we got creative in the kitchen to cook up some imaginative treats for a fundraising bake-off.

A sparkly unicorn cake, delicately-iced cupcakes, luscious lemon drizzles and a rich cappuccino cake, were among the entries brought to the bake-off table.

The winners were B2B PR director Harriette Conroy's Victoria sponge with fresh strawberries, which triumphed in the 'best tasting' category, and copywriter Juliet West's chocolate heart cake with fudge icing, which was judged the 'best looking' cake. The winners were presented with their very own baking trophies (a spatula) and bottle of wine.

Account director Mary Logan – our very own Mary Berry - judged the competition, and praised the efforts of everyone involved. It was a close-run competition, making Mary's job hard to judge as every entry had its merits.

After the winners were announced, colleagues paid a minimum £1 donation for a slice of cake, and a mouth-watering grand total of £160 was raised for the Stroke Association – indicating how much cake we managed to consume in one day.

The bake-off was organised by PMW copywriter Kate Clifford and her daughter Grace.

Kate said: "My dad suffered a stroke eight years ago which left him unable to walk or talk. The charity provided invaluable help in supporting both my mum and dad during those years. The bake-off seemed a great way of raising money for the charity while also having a lot of fun, not to mention a table full of treats to enjoy at work throughout the day.

"I'm so grateful to PMW for agreeing to host the fundraiser. We were hoping to raise £100, so £160 is just brilliant."

The Stroke Association relies on support to change the lives of people affected by stoke and reduce the number of people who are struck by this devastating condition. The statistics make for uncomfortable reading:

  • Stroke is the fourth biggest killer in the UK
  • Every two seconds, someone in the world will have a stroke
  • There are over 1.2 million stroke survivors in the UK alone
  • Two thirds of stroke survivors leave hospital with a disability

For more information on ways to reduce the risk of stroke visit the Stroke Association's website.

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