NEWS /

2019: A PMW year in numbers

18th December 2019

2019 has once again been an extremely busy, yet successful year for PMW.

As a full-service agency, we work with clients on a plethora of projects, which may involve PR, or social media, or SEO, or advertising, or web design, or a bit of every service we offer!

If you have ever wondered what goes on behind the doors of our beautiful Sussex barn, here’s a snapshot of what we achieved in 2019.

  • Throughout the year our PR team spread our clients’ news far and wide by writing and distributing 543 press releases, which generated 5,738 pieces of positive media coverage.
  • With creativity being at the heart of everything we do, our designers weren’t resting on their laurels. Whether they were turning their hands to creating a brochure, an advert, a poster, a new logo, or anything design related, 1,069 pieces of artwork were produced.
  • Our social media gurus created 13,275 Facebook, Twitter, Instagram and LinkedIn posts, which reached an astonishing 66,956,352 people.
  • Having invested £94,000 worth of our clients Google Ad spend this year, we grew this area of our business from a handful of clients in January, to a client base large enough to recruit a new Paid Search Manager to join our digital team.
  • The wordsmiths in our copywriting team wrote 319 informative blogs, some of which were uploaded to websites we designed and built using in excess of 400,000 lines of coding.
  • Having also created 172 radio adverts, which have been aired across the country, there’s a good chance you may have heard a piece of our work!
  • As well as adding an extension and increasing the size of our office by 3,347 sq ft – we’re looking forward to getting creative in the space in 2020 – we welcomed 9 new members of Team PMW.
  • And finally, our team consumed over 100 slices of cake and an uncountable number of cups of tea and coffee!

A very Merry Christmas and Happy New Year to all our clients, suppliers, contacts and everyone who has contributed to a very successful 2019.

We’re looking forward to doing it all again in 2020.

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ARTICLE BY:

Sally Burfoot - Senior PR Manager

A highly knowledgeable PR expert with more than 20 years’ experience working in the media industry. Sally initially trained as a journalist and cut her teeth on both regional and national news desks before moving across to PR.

Over the years, she’s created numerous successful campaigns for clients including a global aviation company, the British Heart Foundation and shopping centres up and down the country.

Outside of work, you’ll find Sally either strolling along a beach or jumping up and down at a music gig.

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